Strategy Formulation

Strategy Formulation – Certificate

Copenhagen Business School – Strategy Formulation

The objective of this course is to present, analyze and discuss various aspects of business strategy formulation. Emphasizing that strategy can be seen as a single topic that ensures consistency and direction of the company’s actions and decisions, we will analyze various business strategy topics related to the positioning of the company in the context of different markets, industries, and regions.

At the end of the course, you will be able to:

  • – Determine why a solid strategy is important for future business success.
  • – Formulate a business strategy that matches the needs and vision of your organization.
  • – Explain why managers formulate suboptimal strategies too often.
  • – Extrapolate measures to optimize current business strategies

Copenhagen Business School