Digital Transformation
Digital Transformation – Certificate
DARDEN SCHOOL OF BUSINESS, University of Virginia, BCG – Digital Transformation
About this course
Digital transformation is a hot topic, but what is it and what does it mean for businesses? Developed at the University of Virginia Darden School of Business and led by senior Darden faculty members and global management experts from Boston Consulting Group, we discuss digital transformation from two perspectives. We first discuss the speed of change and the need it creates for the business. Here we describe the context of this transformation and what it takes to win in the digital age. Then we look at BCG’s proprietary framework to help you identify key areas of digitization, including strategy, core processes, and technologies.
By the end of this course, you will have learned to:
– describe the economics behind innovation, technology and market failures
– weigh the pros and cons of modern digital technologies that contribute to development
– Use BCG’s Digital Transformation Framework as a practical guide to digitize your organization.
LEARN
The underlying economics of innovation, technology, and market disruptions
The pros and cons of current digital technologies driving advancement
How to utilize BCG’s digital transformation framework as a “how-to” for digitizing your organization
DARDEN SCHOOL OF BUSINESS, University of Virginia, BCG
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
Boris Kisov
Innovation, IT & Management
10+ years of initiating and delivering sustained results and effective change for companies across a wide range of industries including
innovation, enterprise software, digital marketing, start-ups, advertising technology, e-commerce and government.
